I was hired as a designer on a contract to go through the entire of Core Apps' website and to look at the user flow, where users were clicking and not clicking, what pages were engaging or not, and to come up with a flow that encourages more visitors to spend more time on the site and, ultimately, want to work with Core Apps.
I redesigned the entire site in Adobe XD first, then started introducing elements into the current theme, which is based on WordPress.