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Popeyes
2 guys out to save the world from bland chicken. Popeyes was coming out of bankruptcy and needed help in re-establishing their brand with their core audience. These two characters had people coming in to stores and quoting their lines resulting in 25% increase in sales each year over a four year period. I was co-author, art director and creative director
- Project Roles
- Art Director, Creative Director
- Company
- Popeyes Chicken
- Skills
- Art Direction, Conceptual, Creative Direction, Strategy
- Media
- Commercials - Broadcast
- Project Industries
- Advertising