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Google "Awesome Stuff Week"
I was the Executive Producer at SpecialGuest when we produced this project.
The holiday season is the biggest shopping season in America with over $422.9B worth of transactions. We partnered with Google and YouTube celebrities to produce the 2015 holiday installment of the 'Awesome Stuff Week' program on YouTube.
All told, we produced 35 original videos on 6 custom sets in less than one month. Two campaigns were launched in successive weeks reviewing popular, trending and undiscovered products on YouTube. The campaign was a rousing success, generating over 6 million views and 7,000 new subscribers.
- Project Roles
- Executive Producer
- Company
- SpecialGuest
- Skills
- Content, Management of Teams 1-10, Producing, Social, SOWs, Non-Union
- Media
- Branded Content, Social Media Content
- Project Industries
- Technology