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NUUN Hydration Tabs: Rebrand

Nuunhad a small following of hardcore athletes, but it was time to expand. How dothey grow without getting sucked into the sports cliché’s of hyperaggressiveness, or overly complicated science? This identity focuses on thepositive, energizing side of sport and the simple great flavors of this hydrating beverage, with just little hints to the powerful science inside.

Project Roles
Creative Director, Designer, Illustrator, Typographer
Company
Nuun
Skills
Adobe Illustrator, Commercial, Creative Direction, Design
Media
Brand Guidelines, Industrial Designs, Packaging, Product Designs, Websites
Project Industries
Advertising
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand
NUUN Hydration Tabs: Rebrand