Henry County Summerfest

Henry County Summerfest is an annual arts & crafts festival hosted by family-owned, West TN Events. Megan Amburgey Gordon and Jennifer Amburgey Clark of Paris, TN have been uplifting local artisans and small business owners by providing them with a trusted platform to present and sell their creations to West Tennessee for nearly two decades. Henry County Summerfest is their newest event that features food, arts, crafts and other bespoke goods from Henry County's most talented crafts people. The goal for this project was to create a brand identity and logo that welcomed locals to a fun day of arts & crafts on a beautiful, Tennessee summer day. I went on to design branded elements, custom illustrations and various social media posts for the event in 2022 that are still being used today. I was actually honored to participate in the fair as well in 2023.

Project Roles
Art Director, Copywriter, Illustrator, Designer
Skills
Art Direction, Design, Adobe Illustrator, Adobe InDesign, Language: English, Adobe Photoshop, Procreate, Retouching, Vector, Brand Strategy, Social Media Strategy , Marketing Strategy, Design Strategy, Illustration
Media
Advertising, Brand Guidelines, Branded Content, Illustrations, Logos, Magazines, Pitch Decks, Presentations, Social Media Content, Social Media Copy, Visual Designs, Branding, Brand Identity
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Henry County Summerfest
Support