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The Parents Network
Initiated branded stock photography shoots for the Parents Network. My thinking, to capture more tonal imagery that could illustrate a range of content in a variety of contexts. Created imagery that not only aligned with brand standards vs. generic stock imagery pulled from image banks, but also proved to be an effective cost-savings technique. Photographed by Priscilla Gragg.
Created mood and story boards, oversaw production including casting and location scouting.
- Project Roles
- Art Director, Creative Director, Content Producer, Art Producer
- Skills
- Art Buying, Art Direction, Children, Content, Editorial, Lifestyle
- Media
- Photography
