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Centric TV Rebrand

PromaxBDA Gold 2015 Centric was founded in 2009 as a 24-hour music and entertainment channel that reflected the lifestyle and sophistication of a multicultural adult viewer. While music will continue to be part of the Centric DNA, the evolution has now led them to become “The First Network Designed for Black Women” - a modern multi-platform lifestyle brand, boldly celebrating the multi-dimensional world of Black women. The goal from the start was to create a brand with modernity, style and attitude. Our solution was to create a densely layered brand. One that felt expressive, but thoroughly modern

Project Roles
Animator, Designer
Company
Gretel
Skills
2D Graphics, After Effects, Art Direction
Media
2D Animations, Branding, Film/TV Credits
Project Industries
Advertising, Media
Centric TV Rebrand
Centric TV Rebrand
Centric TV Rebrand
Centric TV Rebrand
Centric TV Rebrand
Centric TV Rebrand