Human Performance Institute Branding
I worked in-house at J&J Design alongside strategists, fellow designers to define the brand elements and iterate on the logo for the J&J-owned Human Performance Institute—a professional performance training powerhouse.
Below is a taste of our team’s iteration. Since then, the HPI team has refined, further defined, and launched incredible courses and experiences, including new training facilities in the United States and Singapore.
- Project Roles
- Johnson & Johnson
- Adobe Illustrator, Adobe InDesign, Adobe Lightroom, Adobe Photoshop, Brand Strategy, Creative Strategy, Design, Sketching, Visual Development
- Brand Identity, Branding, Icons, Logos
- Project Industries
- Health/Pharma, Sports