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Jet | Our carts are different here
Creative directed the Jet re-launch as a brand focused on serving affluent city-dwellers. The campaign launched in NYC, Boston, Philadelphia and DC. It includes TV, a massive OOH buy, digital audio, and social/digital. This was a fun one with some stellar partners along the way.
- Project Roles
- Creative Director
- Company
- Pereira & O'Dell
- Skills
- Art Direction, Conceptual, Content, Creative Direction, Design, Film, Integrated, Management of Teams 1-10, TV, Wrangling - Creatives
- Media
- Billboards, Branding, Commercials - Broadcast, Commercials - Radio, Commercials - Video, Key Art, Photography
