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NFL Shop

The brief was to develop a sub-campaign for NFL Shop that fit under the broader "Football is Family" campaign that the league was running, and to get multiple pieces of gear into each spot. The sometimes-assumptive, sometimes-territorial, but pretty-much-always-loving nature of family rivalries is rich territory.

Project Roles
Creative Director
Company
NFL
Skills
Creative Direction
Media
Television
Project Industries
Entertainment, Sports