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Genusee Partnership Strategy
As a freelance brand strategist for Genusee Eyeware, my focus is to align the brand with brand partners and influencers that amplify the Genusee story. To do this, I've coordinated pop-up events with Steven Alan, content collaborations with Shinola and influencer partnerships with @paulthecorgi (44k followers) and @livingminnaly (19k).
- Project Roles
- Creative Director, Event Producer, Strategist
- Company
- Genusee
- Skills
- Brand Strategy, Creative Direction, Event Management
- Media
- Events, Photography
- Project Industries
- Fashion
