Bond Vet is a new kind of clinic, providing veterinary expertise and loving care in a convenient setting. The clinics are modern and warm, and Bond's team is knowledgeable, friendly and passionate about animal health. With already two locations and more on the way, Bond needed an identity that reflected both the urgent aspect of their work as well as their genuine care about pets and their owners.
Keeping it simple, memorable and comforting, we created an series of minimalist illustrations that convey the calming feeling that patients get when they enter one of Bond's locations, paired with a simple type system and distinctive color palette. Applying these ideas to the website, we created a space that feels professional, reassuring and friendly to stressed pet parents. All about the human-animal bond, they're quickly becoming New York's favorite & coolest place to bring your pet.
- Project Roles
- Creative Director, Designer, Illustrator
- Maud Passini Studio
- Adobe Illustrator, Art Direction, Brand Strategy, Creative Direction, Design, Environmental
- Brand Identity, Environmental Design, Illustrations, Logos, Murals, Posters
- Project Industries