Course IQ

The C-Suite. Notoriously skeptical of change yet always on the look-out for different ways their business can adapt to modern times. So how do we get the C-suite to reevaluate Microsoft as a leader in cloud computing? When looking to connect with the C-Suite in a meaningful way, golf is a good place to start. They watch it. They play it. They obsess over it. And while we could have disrupted them as they were watching the pros, we chose to help them become better amateurs. Introducing Course IQ, a digital tool that uses the Microsoft Cloud to deliver data-driven intelligence for nearly every golf course in America.

Project Roles
Copywriting, Technical Writing, Technology
360° Video, 3D Illustrations, App Design, Architectural Visualization
Project Industries
Advertising, Technology